Michigan Small Business Spotlight

Shining a Light on the Businesses That Make Michigan, Michigan

Michigan is full of incredible small businesses — the kind that are built with heart, grit, and long nights behind the scenes. Michigan Small Business Spotlight exists for one simple reason: to tell those stories and help local businesses get the visibility they deserve.

We feature real business owners, real stories, and real work — not ads, not scripts, and not cookie‑cutter marketing. Just authentic spotlights that help customers connect with the people behind the brand.

What We Do

We create professional, story‑driven spotlights for Michigan small businesses. These spotlights are designed to build trust, increase local awareness, and give business owners content they can actually use.

Our spotlights may include:

Written feature articles
Video or recorded interviews
Social media highlights
Newsletter features
Reusable content for your website and marketing

Whether you run a storefront, provide a service, or operate a creative business, our goal is to help your community see you, know you, and remember you.

More Than Exposure — Real Value for Small Businesses

A spotlight isn’t just about being seen once. It’s about:

Building credibility with local customers
Putting a face to your business
Sharing why you do what you do
Creating content you can reuse long after the feature runs

Instead of spending money on ads that disappear, our spotlights give you lasting content that tells your story in a way people actually want to read and watch.

How It Works

We Connect – Reach out or apply to be featured.
We Share Your Story – Through an interview, photos, or written feature.
We Spotlight Your Business – Across our platforms and newsletter.
You Reuse the Content – On your website, socials, or marketing materials.

Some interviews are offered at no cost, with optional paid add‑on features available for businesses that want expanded reach or additional content.

Who This Is For

Michigan Small Business Spotlight is a great fit for:

Local service businesses
Family‑owned shops
Creatives and makers
Restaurants, cafés, and food brands
Wellness, childcare, and professional services
Business owners who want visibility without feeling salesy

If your business serves a Michigan community and you care about what you do, you belong here.

Proudly Michigan‑Focused

We don’t chase trends or national virality. We focus on Michigan towns, Michigan people, and Michigan pride.

From small towns to growing cities, we believe local businesses are the backbone of our communities — and they deserve to be celebrated.

Want to Be Featured?

If you’re interested in being spotlighted — or just want to learn more — we’d love to hear from you.

👉 Apply for a spotlight
👉 Ask a question
👉 Explore past features

Let’s tell your story.